Country: 
Lebanon
Governorates: 
Akkar
Organizations: 
American University of Beirut
Professions: 
Advisor
Manager
- Other -
Field(s) of expertise: 
Care

Personal information

Nada Abi Saleh
Head, Leo Burnett Beirut

Contact information (Private)

+9613747455

Social Media

Education

Education: 
  • Master's Degree in International Relations, Université Saint-Joseph (USJ)
  • Bachelor's Degree in Political Science and Business Administration, American University of Beirut (AUB)
  • Bachelor's Degree in Law, Université Saint-Joseph (USJ) 

Work history

Previous Professions: 
  • Head of Leo Burnett Beirut, 2014 - to date
  • Deputy Managing Director 2008 – 2014, Leo Burnett Beirut
  • Client Service Director 2000 - 2008 Leo Burnett Beirut 
  • Group Account Director 1996 - 2000 H&C Leo Burnett Beirut
  • Account Director 1992 - 1996 H&C Leo Burnett Beirut

Major Achievements

Collaborations and Partnerships: 
  • During her tenure, Nada helped transform Leo Burnett Beirut into a leading global creative agency, having been the leader and catalyst behind internationally recognized campaigns such as:
    • #KhedeKasra for Hariri Foundation
    • #KeepTheFlameAlive for Johnnie Walker
    • #Undress522 for Abaad
    • #arabi for Dish/Sling
    • #LegallyBride for Kafa
    • #HopeIsBorn for Pampers
    • #TheMissingPeace for UN Women Lebanon.

Accomplishments

Awards: 
  • 300+ local, regional and global accolades in key Award festivals: Cannes Lions, Mena Effies, Dubai Lynx, One Show, Epica, New York Festival, ANDY, Caples, Clio, CRESTA, D&AD, Gerety, Golden Drum, LIA, Lories, WARC.
  • L’Oréal Paris Women Of Worth 2024 Awardee.

Competences & Skills

Field(s) of Expertise: 
  • Nada comes with 30+ years of experience in the communication business and is at the helm of Leo Burnett Beirut - PUBLICIS GROUPE since 2014, overlooking global, regional, and local accounts encompassing several industries among which Banking, Telco, FMCG, Retail, Real Estate and NGOs.
  • A creator of powerful stories to transform businesses and spearhead growth via compelling brand experiences, connecting people and driving impact.
  • Transformed Leo Burnett Beirut into a leading global creative agency, having been the leader and catalyst behind internationally recognized campaigns.
  • A fearless advocate of women empowerment matters, putting gender base issues on the global map across internationally acclaimed Award festivals.
  • A keen supporter of women’s leadership in the workforce. Currently sits on the board of UN Global Compact Lebanon.
Languages: 
  • English
  • French
  • Arabic
  • Spanish 
  • Italian