Joelle Abou Farhat

Joelle is a Communication and Branding Expert @JoBrandingad, working with individuals on growing their potential to reach their goals and achieve their dreams.

Joelle is also the co-founder and president of Fifty Fifty , a Lebanese NGO involving women and men, aiming at promoting gender equality in public and private sectors , focusing mainly on political decision-making positions.  Joelle also contributed to the development of 2 policy papers to include a female quota in the parliament and municipal councils. Both proposals are being discussed in parliamentary commissions and among political parties.

As a journalist with a master's degree in “Journalism and Press Agencies”, Joelle designed and created the 1st TV political talk show to highlight women in politics entitled “Fifty Fifty in Politics” that was a successful tool in changing the mindset of the Lebanese public towards voting for women.